While working with Adim, a community platform empowering storytellers, fans, and friends, I assisted in crafting the onboarding flow for new membership and the initial design of their site. One key challenge was introducing and educating users about Web3 concepts such as “wallets” without hindering submissions.

Through collaboration and iterations, we were able to meet their requirements and even included some supplementary marketing materials. The result was an engaging marketing site and onboarding process that conveyed Adim's vision and attracted new members.

Special thanks to Left Field Labs, who helped define the creative direction.